I recently opted for Apple TV because I wanted the original version but wasn’t prepared to pay the price. The re-release and price reduction to £99.99 may prove beneficial in the war as it snapped up early buyers.
Although not instantly blown away by Apple TV, I recognise the potential in what’s to come. Initially, the UK version does not give you access to TV programmes, just films and your own iTunes library. But, that will come in time in addition to apps or extensions similar to that on the iPhone.